Brand Ambassador's Loyalty?

(Couldn't get a better pic)

Yuvraj was recently signed as the Brand Ambassador for Birla Sun Life Insurance and Fiat Punto. And already there is conflict of interest, when it comes to the Ad’s. In the Birla SunLife Insurance ad you can clearly see him getting out of a car, which is definitely not Fiat Punto. This clearly shows that he doesn’t believe in the product he endorses. If a Brand Ambassador endorses a product then he should take care that he uses the same product in public. Think of Sharukh holding a coke bottle in an ad for another product!!??

The best example for a brand ambassador who takes this very seriously is a south Indian actor called ‘Surya’. He endorses for TVS bikes and even in his movies or any other ads he’ll be seen only in that bike.

Click here to for the Ads : http://www.youtube.com/watch?v=k0SkYTBBpRc (Birla Sun Life)

http://www.youtube.com/watch?v=ER-64u67H4k (Fiat Punto)

Incredibly Spacious Aveo

This is an incredibly well made ad, which clearly explains the USP of U-VA. However it misleads the audience in every way possible. In the ad they show some 7 or 8 guys coming out of the car, which explains the USP - Spaciousness. But according to law, the car’s capacity is driver + 4 passengers. So, Is this right in the part of the company and the Ad agency to communicate illegal methods of travelling to the public?

Wondering whether it could be banned because it communicates something which is illegal?

Check out the Ad : http://www.youtube.com/watch?v=pwo_9C597DM